Principles vs Product

An ideology or principles driven approach tends to lead to a failure to identify a market need.

A populist, ear to the ground, approach will find a better market, but may (i) fail to build a product, (ii) not deliver on real-world objectives.

There is always a tension. Know where you are on the spectrum and where your potential blindspots may lie.

[This article is part of the Innovation Snippets series]

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