Choose a path

Professionals choose a path and make demonstrable progress along it.

There is no punishment for choosing the wrong path if you can at least justify your progress.

Investors will ask, “Why this path?”

Can you give simple, coherent answers as to why you rejected the alternatives?

[This article is part of the Innovation Snippets series]

Hiring 2.0

Ask the candidate their primary motivation early on. You need to understand this.

What are you offering to them?

  1. Career advancement
  2. Personal goals
  3. Vision
  4. Mission

Delay hiring as long as possible. Outsource instead, it teaches discipline and is considerably better for your burn rate.

Make one person responsible for the process.

Put processes in place.

[This article is part of the Innovation Snippets series]

Ask yourself

A lot of teams ask me how to get through an accelerator. I use the following as a North Star:

Does this decision take me closer to, or further away from, funding?

Entrepreneurs who cannot get this have not made the operative shift to founding.

[This article is part of the Innovation Snippets series]